Прогноз погоды

People

John Smith

John Smith, 47

Joined: 28 January 2014

Interests: No data

Jonnathan Coleman

Jonnathan Coleman, 30

Joined: 18 June 2014

About myself: You may say I'm a dreamer

Interests: Snowboarding, Cycling, Beer

Andrey II

Andrey II, 39

Joined: 08 January 2014

Interests: No data

David

David

Joined: 05 August 2014

Interests: No data

David Markham

David Markham, 63

Joined: 13 November 2014

Interests: No data

Michelle Li

Michelle Li, 39

Joined: 13 August 2014

Interests: No data

Max Almenas

Max Almenas, 51

Joined: 10 August 2014

Interests: No data

29Jan

29Jan, 30

Joined: 29 January 2014

Interests: No data

s82 s82

s82 s82, 24

Joined: 16 April 2014

Interests: No data

Wicca

Wicca, 35

Joined: 18 June 2014

Interests: No data

Phebe Paul

Phebe Paul, 25

Joined: 08 September 2014

Interests: No data

Виктор Иванович

Виктор Иванович, 39

Joined: 29 January 2014

About myself: Жизнь удалась!

Interests: Куба и Панама

Alexey Geno

Alexey Geno, 6

Joined: 25 June 2015

About myself: Хай

Interests: Интерес1daasdfasf

Verg Matthews

Verg Matthews, 66

Joined: 25 June 2015

Interests: No data

CHEMICALS 4 WORLD DEVEN DHELARIYA

CHEMICALS 4 WORLD…, 32

Joined: 22 December 2014

Interests: No data



Facebook Now Cares About How Long You Look At Stuff In Your News Feed

00:37 | 13 June expand

Facebook Now Cares About How Long You Look At Stuff In Your News Feed

You probably don’t always like/share/comment on the stuff that pops up in your Facebook feed, even if it’s something you care to see. Take, for example, a breaking news items about an earthquake on the other side of the world — you’d probably feel weird hitting a button labeled “Like” on that one, and you might not have anything to say… but that doesn’t mean you don’t care.

Realizing this, Facebook is tweaking its algorithms to account for a new metric: the amount of time you spend looking at things in your feed, regardless of whether or not you actively interact with it.

Scroll past something without stopping for long, and Facebook’s algorithms will slowly learn that you don’t particularly care for that sort of content.

Camp out on a post for a bit, though, and Facebook starts the timer behind the scenes. If you spend more time on this story than you spend on most things in your feed — studying a picture, perusing the comment thread — they’ll take that as a signal that it’s something you care about.

In other words: those endless baby photos and motivational fitness memes that you tend to scroll right on past? At least theoretically, this change allows Facebook’s algorithms to take the hint without requiring you to lift a finger.

It’ll be interesting/a little terrifying to see how this actually impacts what shows up in feeds, if only because it’s all so passive. Facebooks algorithm’s have thus far been largely tuned by what you’re liking/sharing/commenting on — actions that all require at least a modicum of conscious effort. Once things shift toward passive behavior analysis, Facebook’s News Feed begins to understand what you care about more than you ever could.

With that said, I wouldn’t expect any dramatic changes to what pops up in your feed — at least, not immediately. It’ll take some time/polish before they can give this data too much weight. They’ll have to account for things like users walking away from their computers with the news feed up but sitting on some random nonsense, and, on the other end, the folks (like me) who just mindlessly flick through the feed when bored without actually looking at much of anything..

Facebook says it’ll be rolling out the algorithm tweak in the coming weeks — but before all you social media managers of the world start panicking and coming up with new strategies involving super-long GIFs to keep people hovering, they also say that they “do not expect Pages to see significant changes in distribution as a result of this update”.

Featured Image: heydanielle/Flickr UNDER A CC BY 2.0 LICENSE

Facebook Now Cares About How Long You Look At Stuff In Your News Feed

Facebook Now Cares About How Long You Look At Stuff In Your News Feed

 


Read more→

Follow: Facebook, TC
Posted on 13.06.2015 00:37

Comments

To show the previous comments (%s from %s)
Anna K
Anna K This may be helpful for Facebook but I don't see it affecting my news feed in any tangible way. It is usually forgettable no matter what. they are welcome to keep trying, though! Text hided expand
0
13 June 15 06:37
Show new comments
All comments are shown: 1

Last comments

Evolve Foundation launches a $100 million fund to find startups working to relieve human suffering
Peter Short
Money will give hope
Peter Short

Boeing will build DARPA’s XS-1 experimental spaceplane
Peter Short
Great
Peter Short

Is a “robot tax” really an “innovation penalty”?
Peter Short
It need to be taxed also any organic substance ie food than is used as a calorie transfer needs tax…
Peter Short

Twitter Is Testing A Dedicated GIF Button On Mobile
Peter Short
Sounds great Facebook got a button a few years ago
Then it disappeared Twitter needs a bottom maybe…
Peter Short

Apple’s Next iPhone Rumored To Debut On September 9th
Peter Short
Looks like a nice cycle of a round year;)
Peter Short

AncestryDNA And Google’s Calico Team Up To Study Genetic Longevity
Peter Short
I'm still fascinated by DNA though I favour pure chemistry what could be
Offered is for future gen…
Peter Short

U.K. Push For Better Broadband For Startups
Verg Matthews
There has to an email option icon to send to the clowns in MTNL ... the govt of India's service pro…
Verg Matthews

CrunchWeek: Apple Makes Music, Oculus Aims For Mainstream, Twitter CEO Shakeup
Peter Short
Noted Google maybe grooming Twitter as a partner in Social Media but with whistle blowing coming to…
Peter Short

CrunchWeek: Apple Makes Music, Oculus Aims For Mainstream, Twitter CEO Shakeup
Peter Short
Noted Google maybe grooming Twitter as a partner in Social Media but with whistle blowing coming to…
Peter Short

An Interview With Shaquille O’Neal: Businessman, Investor And Video Game Star
Anna K
Shaquilee is a mogul! I see him the Gold bond commercials and think that he's doing something right…
Anna K


Site search